2023 – PR Wire

27 Nov 23

Striving for Equity in Equal Pay for Equal Value Work

In the pursuit of a fair and just society, achieving gender equality stands as a paramount goal. One key battleground in this quest is the persistent issue of unequal pay for equal work. The principle of equal pay for work of equal value is a beacon guiding us toward a more equitable future. In this […]

09 Nov 23

Navigating the Roadblocks: Challenges and Solutions in Advancing Business Sustainability

In today’s world, sustainability has become more than just a buzzword, it’s a necessity. With growing environmental concerns and consumer demands for eco-friendly products and practices, businesses are under increasing pressure to improve their sustainability efforts. While many companies are making strides in this direction, several significant challenges hinder their progress. Here we will delve […]

22 Sep 23

Empowering Gender Equality: A Pathway to Sustainable Development

Gender equality is not just a matter of principle, it’s a fundamental human right and a cornerstone of sustainable development. In Module 1 of the UN Global Compact’s “Target Gender Equality” program, we delved into the foundations and frameworks that underpin the critical connection between gender equality and sustainable development. This module highlighted the significance […]

18 Sep 23

Embracing the Future – 7 Pioneering Leadership and Management Trends

As we find ourselves halfway through the year 2023, the world of leadership and management continues to evolve at a rapid pace. Let’s delve into seven trailblazing leadership and management trends that have taken center stage this year. We’ll also explore how forward- thinking companies are not just adapting but thriving in this dynamic environment. […]

24 Jul 23

Target flies into an unlikely marketplace and crash- lands packing a $10B loss in ten days. What are the lessons?

As pride month looms around the corner in the US, it’s the predicament of the seventh largest retailer Target (officially Target Corporation) that has become the latest siren call in a series of Brand martyrs on the altar of inclusivity. Target, the widely known retailer, is also well known for fashionable clothing. In keeping up […]

26 Jun 23

Empowering User Privacy: Advancing User Confidentiality in ChatGPT Systems

Welcome to the third and final article in our three-part blog series on ChatGPT and the critical issue of user confidentiality in the context of public relations (PR). In our previous articles, we spoke about the evolving landscape of AI ethics and responsible AI practices, and the potential threats to user confidentiality. In this final […]

22 Jun 23

The oil that sustainability cannot do without for a clean energy future – Part III

● Sri Lanka’s FDI propositions Stronger ESG numbers in a country help spur investors towards it as they sustain their confidence. The World Bank’s ESG Data Portal is an online data platform and provides “sovereign-level environmental, social and governance (ESG) data” – meaning it provides country-by-country macro data on the three pillars of ESG-Environment, Social and […]

19 Jun 23

Understanding the “Retain”er

When it comes to Public Relations (PR), establishing a clear understanding between the consultancy and the client is crucial. One popular billing method in the PR industry is the retainer model, which involves charging a fixed fee each month for a specific set of services or hours. By transparently explaining the retainer model, both parties […]

19 Jun 23

Exploring Ethical Frontiers: Navigating AI Ethics and Responsible AI Practices in ChatGPT

Welcome to the second article in our three-part blog series on ChatGPT and the vital issue of user confidentiality. In our first article, we spoke about the possible threats to user confidentiality and the course of action taken by big tech companies to safeguard user data. In this article, we will explore the growing landscape […]

15 Jun 23

The oil that sustainability cannot do without for a clean energy future – Part II

SolAbility’s Global Sustainable Competitiveness Index (GSCI) shows that in general, high GDP countries are ranked higher in their ESG, though this is not always the case. Many higher GDP countries in the Middle East perform poorly. Some low GDP countries (Eg: Peru, Laos), though poorer, rank higher in theIndex. When performance is viewed from a […]

Year: 2023