Supercharging communications biz with ChatGPT
ChatGPT can help us with the creation of social media posts, and it can generate them often within seconds.
Once the prompt is fed, ChatGPT delivers. The key here is the careful design of the prompt.
Already content creation companies offer numerous ChatGPT prompts that can be tailored for various promotions. These prompts cover different aspects of marketing, including email, digital, social media, video, strategy, metrics and SEO (content), as well as financial and engineering marketing. A Chrome extension called ChatGPT Prompt Genius has already garnered over 40,000+ downloads.
My (test) Prompt for Soc-Media:
“Do a data research about the mortality rate of cancer patients in Sri Lanka. Using the data, write an informative, advice-oriented, Facebook Ad targeting smokers of all ages in Sri Lanka, to be published by a clinic called “CANCER FREE”.
Here’s the result, in 5 seconds:
According to the World Health Organization, cancer is one of the leading causes of death in Sri Lanka, accounting for approximately 11% of all deaths in the country. Lung, breast, and colorectal cancers are among the most commonly diagnosed types of cancer in Sri Lanka.
Informative, advice-oriented Facebook Ad targeting smokers of all ages in Sri Lanka to be published by a clinic called “CANCER FREE”:
“Did you know that cancer is one of the leading causes of death in Sri Lanka? Smoking is a major risk factor for developing cancer, so if you smoke, quitting is one of the best things you can do for your health. At CANCER FREE, we offer a range of services to help you quit smoking and reduce your risk of cancer. Contact us today to schedule an appointment and take control of
your health.”
I expanded the prompt a little:
Here’s my second (test) Prompt:
Do a data research about the mortality rate of cancer patients in Sri Lanka. Using the data, write an informative, advice-oriented, Facebook Ad targeting smokers of all ages in Sri Lanka, to be published by a clinic called “CANCER FREE”. Using the same data, write another action- oriented version of the same Facebook Ad for a pharmaceutical company called HEALTHY PHARMA to promote their line of medical products for cancer.
Here’s the result in 7 seconds:
“The first two parts of the second prompt have the same response as the first prompt. Below, you’ll find the answer to the additional request.”
Action-oriented Facebook Ad for a pharmaceutical company called HEALTHY PHARMA to promote their line of medical products for cancer patients:
“If you or a loved one has been diagnosed with cancer, HEALTHY PHARMA is here to help. Our line of medical products is specifically designed to provide relief from the symptoms of cancer and the side effects of treatment. From pain management to nausea relief, our products can help improve your quality of life during this difficult time. Contact us today to learn more about how we can help.”
The outputs are focused on what was requested, though preferably they could also be considered as “first drafts” and be refined further by human content creators.