New Content Trends: The Podcast
Podcasts-“One’s own Radio Station”- have grown in popularity globally. According to emarketer.com, the US is the leader in podcast listenership in 2021 with a monthly podcast...
Read More Podcasts-“One’s own Radio Station”- have grown in popularity globally. According to emarketer.com, the US is the leader in podcast listenership in 2021 with a monthly podcast...
Read MoreAs we have seen, newsletters go on to garner higher rates of RoI. For a brand / institution, why are newsletters so much more effective than many other channels? Substack, perhaps ...
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I was honoured to represent Sri Lanka at this year’s SPECTRA Plus 2021, the online version of PRAXIS, which is the World’s largest Reputation Management Forum. “Future of Com...
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Work from home has become the go-to option for many corporates wherever remote working is possible. Since the beginning of the COVID-19 outbreak in 2020, many corporates shifted to...
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Note: The below is written based on the insights gathered during the FITIS – ICTA online Webinar held on the 17th of June 2021. 𝑻𝒀𝑷𝑬𝑺 𝑶𝑭 𝑫𝑨𝑻𝑨...
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Media Monitoring is one of the highly demanding services, which enables brands and businesses to get to know about specific brand mentions, competitor news, market sentiment and be...
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It is extremely encouraging to see that most businesses and brands have begun focusing on the environmental protection, in Sri Lanka and on a global level. Climate change, uneven d...
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Press Conferences are an integral part of the PR took kit and are considered as one of the most effective ways to communicate a news. Closely knitted to the PR sphere, Press Confer...
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Public Relations has evolved from mere Press Release dissemination and Press Conferences towards more innovative PR aspects. From social media marketing to influencer marketing and...
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Often goes unnoticed, yet one of the biggest threats to the environment is plastic trash that gets collected in lakes, rivers, ocean and environment, causing dire threat to flora a...
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