Supercharging communications biz with ChatGPT
Failure to catch up on the developments in one’s industry or profession (or market) does not help executives and professionals progress. Reading and listening are key activitie...
Read More Failure to catch up on the developments in one’s industry or profession (or market) does not help executives and professionals progress. Reading and listening are key activitie...
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A good piece of news is that Sri Lanka’s annual share of global CO₂ emissions remains very low. In 2020, it was a mere 0.06%. Still, the sudden rise in this share beginning i...
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The big question in the comms industry today is, ‘Will the wolf that walked in through the door-ChatGPT- devour the communications business, or will the business tame it and leve...
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As much as volumes and volumes of valid info are shared (courtesy of social media), the plague of misinformation needs to be cured of, which is spread by none other than the same p...
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Like it or not, Influencer Marketing is here to stay. According to Influencer Marketing Hub’s “State of Influencer Marketing Benchmark Report 2022”, “a staggering 18,...
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When it comes to internet search, google is the leading search engine among the top three (with 92% of search market) followed by bing (2.86%) and Yahoo (1.5%). Though Google’s d...
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Back in the day, way before Sustainability or ESG concepts hit the mainstream, the ‘go to sustainability practice’ of many brands was Corporate Social Responsibility (CSR). In ...
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The heavy use of fossil fuels has resulted in greenhouse gas emissions which warms up the atmosphere. The result is climate change driven by global warming. A leading gas among Gre...
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Sarah (37), a married woman in South London decided to file for divorce this January after taking advice from the latest chatbot in the news, the ChatGPT. According to news reports...
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Materiality does not flow only along non-financial aspects such as “diversity”. Financial Materiality too is important and is now gaining rapid acceptance amonginvestors who as...
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