SolAbility’s Global Sustainable Competitiveness Index (GSCI) shows that in general, high GDP countries are ranked higher in their ESG, though this is not always the case. Many hi...
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Welcome to the first article in our three-part blog series on ChatGPT and the crucial issue of user confidentiality for PR firms. While ChatGPT has revolutionized conversational AI...
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● A case of hit & miss – The bag of Sri Lanka’s ESG numbers Stronger ESG numbers in a country help spur investors towards it as they sustain their confidence. Th...
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Securing coverage in major newspapers can be challenging, but transparent communication with clients is crucial. This blog post explores strategies for addressing difficulties in o...
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Which beverage brand would ignore a market of US $1.1 trillion? Not Anheuser-Busch (AB), the brewer of Bud Light, the light beer that is fell in the throes of unwelcome controversy...
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The spectacle of well-known brands getting ensnared in the unsavory porridge of wokery/ LGBTQ comms is becoming the order of the day. As the comms sector saw the cooling off of ...
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Was it the weak banking sector outlook alone spurring the investor sellout of ESG assets, causing the asset decline? Or did Credit Suisse particularly have a bigger play on E...
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Recently, Switzerland’s second-largest bank, Credit Suisse, collapsed after more than 160 years of its historic existence. Credit Suisse’s unexpected demise sent shockwav...
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Navigating Sri Lanka’s media landscape can be a daunting task for public relations professionals, especially given the challenges of securing coverage in major newspapers. Ho...
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We take a look at a subject which is closer to our hearts in the coming weeks. As PR professionals we do face many challenges, this is an effort in understanding and putting togeth...
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