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Fake news

Thinking outside the bot on fake news

As much as volumes and volumes of valid info are shared (courtesy of social media), the plague of misinformation needs to be cured of, which is spread by none other than the same platforms. The volumes of misinformation have grown to such levels that it’s almost impossible to wrestle with fake news, a key ingredient […]
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Minimizing risk of fake news on brands

“On average, companies can expect to lose about $4.3 million in global sales because of social media mistakes…” – searchenginejournal.com With today’s widespread availability of technology with the general public, audiences do not wait until a publishing house to print / broadcast to them to know the latest news. Social media use has been on […]
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‘Controlling’ fake news

Fake news, due to its very nature, is a stream that cannot be controlled. Instead, combating against it may be a way forward, though not the ‘best’ way. Any established mainstream media can come under serious scrutiny if it makes errors in its reporting, and be held directly accountable. This, in a way, works positively […]
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