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At PR Wire, we are more than just a company; we are a community of visionaries dedicated to driving transformation. Our focus remains on fostering the next generation of communipreneurs who will redefine the landscape of communication. Through a confluence of traditional and digital PR, ongoing media relations, influence relations, reputation building, brand positioning, crisis management, and more, we empower our clientele to navigate the ever-evolving world of PR seamlessly.
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Joseph Thavaraja Comments(0) February 1, 2023

From CSR to ESG and then?

Back in the day, way before Sustainability or ESG concepts hit the mainstream, the ‘go to sustainability practice’ of many brands was Corporate Social Responsibility (CSR). In ...

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Joseph Thavaraja Comments(0) January 27, 2023

Sri Lanka and CO 2 (Part I)

The heavy use of fossil fuels has resulted in greenhouse gas emissions which warms up the atmosphere. The result is climate change driven by global warming. A leading gas among Gre...

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Joseph Thavaraja Comments(0) January 20, 2023

FESG; the Materiality of Money

Materiality does not flow only along non-financial aspects such as “diversity”. Financial Materiality too is important and is now gaining rapid acceptance amonginvestors who as...

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Joseph Thavaraja Comments(0) January 4, 2023

The “Governance Materiality”

The governance materiality pillar focuses on shareholder’s rights, board diversity, executive compensation, alignment of compensation to company’s sustainability performance, a...

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Joseph Thavaraja Comments(0) October 28, 2022

Values in Circular Economy

The Circular Economy (CE) aims at re-using resources and reducing waste. It also aims at lowered usage of resources by increasing renewable energy within the energy mix. As we lear...

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Joseph Thavaraja Comments(0) October 3, 2022

The Climate Tipping Points

There are certain milestones in any process that, when crossed, is not reversible. There is no way back (or return). Many small events collectively lead to a change of a larger sca...

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