Blog – Page 10

22 Jul 21

Virtual Press Conferences as an ideal alternative during the pandemic and beyond

Press Conferences are an integral part of the PR took kit and are considered as one of the most effective ways to communicate a news. Closely knitted to the PR sphere, Press Conferences have been around since a long time. Traditional Press Conferences are being held in person, inviting Media personnel to a face-to-face interaction. […]

09 Jul 21

Find the best Influencer Marketing strategies with the help of PR

Public Relations has evolved from mere Press Release dissemination and Press Conferences towards more innovative PR aspects. From social media marketing to influencer marketing and advertisements, Public Relations field has expanded its scope of service offerings to stay ahead of the curve with digitalisation. When it comes to influencer marketing, it is an indispensable aspect […]

25 Jun 21

Let’s End the Plastic Pollution Engulfing the World at Large

Often goes unnoticed, yet one of the biggest threats to the environment is plastic trash that gets collected in lakes, rivers, ocean and environment, causing dire threat to flora and fauna. World’s plastic usage has increased with urbanization, consumer needs and production. It is noteworthy that single-use plastic is the biggest threat to the environment, […]

22 Jun 21

Creating a Culture of Innovation

There are many cultures in organizations, but do they foster a culture of innovation? Now, this does not mean that the team members should come up with genius ideas to crack the Da Vinci Code every single day. Innovation is not rocket science. If a team member identifies a sizeable burning issue pertaining to the […]

16 Jun 21

The need of SDGs is visible more than ever

It is that time of an era where catastrophes around the world are widespread. Covid-19 has already caused unbearable damage to global economies while the threat still looms around. The impact on volatile economies give rise to poverty and similar scenarios where most developing countries will have to face in the long run. It is […]

08 Jun 21

Let’s focus our attention to Reimagine, Recreate and Restore the environment

Covid 19 is just one of the many issues the world is grappling at present. Climate change has become a serious threat, wreaking havoc in many countries across the globe. From incessant floods to cyclones, tornados and earthquakes, the last month or so was full of calamities – a wakeup call for the entire world. […]

24 May 21

Enhancing Employee Experience through Diversity, Equity and Inclusion

Employees are the biggest asset for any company. It is undisputed that a lot depends on the employer-employee relationship and companies with good employee engagement initiatives are the ones to have thrived in the corporate world. It has come down to a point where companies, irrespective of size and field, cannot shy away from this […]

17 May 21

Boosting Brand Authenticity amid a raging Pandemic

Authenticity is described as showing one’s true self. Alan Cohen, the author of 27 popular books lucidly expressed it as ‘living one’s truth’. “Everything will line up perfectly when knowing and living the truth becomes more important than looking good” says Cohen. Authenticity, at an individual’s personal level, helps them to align their conduct and […]

10 May 21

Employee Experience and impact on Business Performance

Yes, you read it right – they do complement each other in many ways! Employee Experience considers the total experience that an employee has on their journey with your company – from onboarding, to employee engagement, performance management, wellbeing and interaction with systems and processes. Improving your Employee experience leads to a better employer brand, […]

05 May 21

New Normal and innovative Communication Strategies beyond the box 𝐹𝑖𝑙𝑙𝑖𝑛𝑔 𝑔𝑎𝑝𝑠 𝑖𝑛 𝑡ℎ𝑒 𝑃𝑅 𝑖𝑛𝑑𝑢𝑠𝑡𝑟𝑦 𝑎𝑛𝑑 𝑗𝑢𝑚𝑝-𝑠𝑡𝑎𝑟𝑡𝑖𝑛𝑔 𝑅𝑒𝑝𝑢𝑡𝑎𝑡𝑖𝑜𝑛 𝑀𝑎𝑛𝑎𝑔𝑒𝑚𝑒𝑛𝑡

“𝐸𝑚𝑝𝑡𝑦 𝑠𝑝𝑎𝑐𝑒𝑠, 𝑤ℎ𝑎𝑡 𝑎𝑟𝑒 𝑤𝑒 𝑙𝑖𝑣𝑖𝑛𝑔 𝑓𝑜𝑟?𝐴𝑏𝑎𝑛𝑑𝑜𝑛𝑒𝑑 𝑝𝑙𝑎𝑐𝑒𝑠, 𝐼 𝑔𝑢𝑒𝑠𝑠 𝑤𝑒 𝑘𝑛𝑜𝑤 𝑡ℎ𝑒 𝑠𝑐𝑜𝑟𝑒, 𝑜𝑛 𝑎𝑛𝑑 𝑜𝑛” The famous lines from British Rock Band – Queen’s ‘𝘛𝘩𝘦 𝘚𝘩𝘰𝘸 𝘮𝘶𝘴𝘵 𝘨𝘰 𝘰𝘯’ seemingly foreshadowed the pandemic and its harrowing tales of people holding on to their livelihoods. The budget cutbacks and legal limitations have affected the […]

PR Wire Blog